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      9月(yue)20日至22日，2023年“慶豐(feng)收(shou) 促和美”中國農(nong)民豐(feng)收(shou)節消費(fei)(fei)助農(nong)大集市專場活(huo)動(dong)(dong)在省(sheng)委海南廣(guang)場、省(sheng)政(zheng)府國興辦公(gong)區(qu)和海府辦公(gong)區(qu)拉開了帷幕(mu)。此外，各(ge)(ge)市縣(xian)(xian)(xian)消費(fei)(fei)助農(nong)大集市啟動(dong)(dong)儀式也同(tong)步(bu)舉行(xing)。活(huo)動(dong)(dong)延續(xu)小成(cheng)本、高(gao)效率(lv)運作的(de)特點，利(li)用全省(sheng)供(gong)銷(xiao)一張網優勢，通過各(ge)(ge)市縣(xian)(xian)(xian)供(gong)銷(xiao)體系集中組織相(xiang)關助農(nong)企業及搜(sou)羅來(lai)自各(ge)(ge)市縣(xian)(xian)(xian)鄉鎮的(de)新鮮特色農(nong)副產品參(can)與(yu)集市進行(xing)現(xian)場展銷(xiao)，通過消費(fei)(fei)幫(bang)扶來(lai)增(zeng)加農(nong)民收(shou)入，助力鄉村全面振興。

    本次活(huo)動由海(hai)南省供銷(xiao)(xiao)合(he)作(zuo)聯(lian)社(she)(she)、海(hai)南省鄉村振興局(ju)等單(dan)位聯(lian)合(he)主辦，以(yi)(yi)“慶豐收(shou) 促(cu)和(he)美”為主題。活(huo)動整合(he)政府、企業(ye)(ye)、社(she)(she)會多方(fang)資(zi)源，充(chong)分調動社(she)(she)會力(li)量廣(guang)泛參與消(xiao)費(fei)幫(bang)(bang)扶，同時激發(fa)廣(guang)大職工群(qun)眾(zhong)“以(yi)(yi)買代幫(bang)(bang)”“以(yi)(yi)購(gou)代捐”積(ji)極性，號召廣(guang)大職工群(qun)眾(zhong)做消(xiao)費(fei)幫(bang)(bang)扶的(de)(de)助力(li)者、傳播(bo)者、踐行者。活(huo)動現場設25個幫(bang)(bang)扶產(chan)(chan)品(pin)(pin)銷(xiao)(xiao)售攤(tan)位，來(lai)自11個市縣的(de)(de)30家有幫(bang)(bang)扶機制(zhi)的(de)(de)農(nong)(nong)(nong)(nong)民(min)專業(ye)(ye)合(he)作(zuo)社(she)(she)和(he)企業(ye)(ye)，帶來(lai)130多種時令水果蔬菜、海(hai)產(chan)(chan)品(pin)(pin)等特色(se)農(nong)(nong)(nong)(nong)產(chan)(chan)品(pin)(pin)，包含了(le)儋(dan)州新鮮的(de)(de)水果、海(hai)口(kou)演豐鎮農(nong)(nong)(nong)(nong)戶(hu)手(shou)工制(zhi)作(zuo)的(de)(de)腐竹、臨高(gao)的(de)(de)海(hai)干(gan)產(chan)(chan)品(pin)(pin)、“援(yuan)疆(jiang)”農(nong)(nong)(nong)(nong)副產(chan)(chan)品(pin)(pin)等琳瑯滿目的(de)(de)農(nong)(nong)(nong)(nong)副產(chan)(chan)品(pin)(pin)，賦予銷(xiao)(xiao)售助農(nong)(nong)(nong)(nong)產(chan)(chan)品(pin)(pin)和(he)滯銷(xiao)(xiao)產(chan)(chan)品(pin)(pin)等新方(fang)式，吸引了(le)廣(guang)大黨員干(gan)部、職工群(qun)眾(zhong)競相采購(gou)，激發(fa)消(xiao)費(fei)需求、釋放(fang)了(le)消(xiao)費(fei)潛力(li)。

    活(huo)(huo)動(dong)現場還通(tong)過線上助(zhu)銷、直播帶貨等多(duo)種形式助(zhu)銷活(huo)(huo)動(dong)，連續三天的消費助(zhu)農大集(ji)市活(huo)(huo)動(dong)銷售額達25萬(wan)(wan)余元。據初步統(tong)計，截至(zhi)今年(nian)8月(yue)底，各(ge)市縣區舉辦(ban)消費助(zhu)農大集(ji)市活(huo)(huo)動(dong)累計968場，銷售總額3699.67萬(wan)(wan)元。

   助(zhu)農(nong)(nong)(nong)增收是(shi)消(xiao)(xiao)費助(zhu)農(nong)(nong)(nong)大集市(shi)的(de)亮點之一，活(huo)動旨在(zai)引領(ling)各市(shi)縣各部門積極參與消(xiao)(xiao)費幫扶活(huo)動，幫助(zhu)脫貧(pin)戶(hu)、監測戶(hu)、邊緣(yuan)戶(hu)等群(qun)體解決“賣難(nan)”問題，又使消(xiao)(xiao)費者能(neng)在(zai)單(dan)位門口購買到(dao)實(shi)惠、新鮮(xian)的(de)農(nong)(nong)(nong)副產品。海南省(sheng)供(gong)銷(xiao)(xiao)合作社延續(xu)(xu)小(xiao)成本、高效率運作的(de)特點，利用全省(sheng)供(gong)銷(xiao)(xiao)一張網優勢，通過各市(shi)縣供(gong)銷(xiao)(xiao)體系集中組織相關助(zhu)農(nong)(nong)(nong)企業及搜(sou)羅來自各市(shi)縣鄉鎮的(de)新鮮(xian)特色農(nong)(nong)(nong)副產品參與集市(shi)進行現場展(zhan)銷(xiao)(xiao)，拓展(zhan)農(nong)(nong)(nong)副產品銷(xiao)(xiao)售渠道(dao)，搭建產銷(xiao)(xiao)對接橋(qiao)梁，為消(xiao)(xiao)費幫扶蹚(tang)出(chu)一條真正(zheng)能(neng)持續(xu)(xu)、可發展(zhan)的(de)好路子。